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This training video is actually pretty good it speaks about on page keywords and phrases. And learning to make keywords profitable keywords.

When creating an internet business it is vital that you cover as wide a net of keyword phrases, that catch your audience, as possible. From hugely competitive terms with a lot of visitors, to long tail and low competition search terms.

Your customers will hardly ever use the same search terms to describe your products or services. In reality according to Google, 50 % of all keyphrases entered into Google each month are unique.

That’s one hell of a piece of info. If there unique, how do you target them?

Well lets keep this simple? if you don’t have the keywords and phrases that your clients enter in the various search engines, somewhere on your web page, then your site will never appear inside the search engine results.

Therefore it’s important to have plenty of keyword phrases that match up your audience, as well as structure them into suitable webpages.

Each web page should have it’s own Primary keyword phrase as well as having a few sub phrases that it can target. Along with this each page should have a sprinkling of keyword modifiers.